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Popular Captain's Log Entry

How to Become an Appointment-Setting Machine

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Getting a difficult B2B prospect to set an appointment with you is about refusing to give into their initial rejection and, instead, discovering their true needs. Here are some tips for setting appointments over the phone, as well as some helpful sales prospecting methods and techniques.

The Best Prospectors are the Best Closers

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Opening is the new closing. Heard that one before? It might sound like a nice catchphrase, but it drips with truth. How’s this one? The best closers are the best openers. Whichever one you like better, the veracity remains: An intense focus on prospecting is the key to closing a deal at the end of the day.

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