Discover Social Listening in Kraken Business Suite™ Social Planner

We’re thrilled to introduce Social Listening in the Social Planner! With this feature, you can explore trending topics and gain real-time insights from multiple platforms. Stay informed about cultural moments and viral content without leaving the Social Planner.

What’s New:

  • Track Google Trends for real-time popular searches
  • Explore rising search trends and content ideas on Pinterest
  • Monitor global popularity through Wikipedia Pageviews
  • Stay updated on TikTok’s breakout songs, hashtags, and popular tracks
  • Discover trending YouTube channels, keywords, and videos

How it Works:

  1. Open Social Planner and navigate to the new Social Listening tab.
  2. Select a data point (e.g., hashtag, keyword) to explore and see highlighted trends.
  3. Use filters to find trends relevant to your brand for any specific date.
  4. Use these insights to plan and align your content strategy effectively.

Why it Matters:

  • Stay Ahead: Identify viral trends before they explode.
  • Strategic Alignment: Align your content with popular topics across platforms.
  • Efficiency: Social Listening integrates seamlessly into your planner.
  • Cultural Relevance: Create campaigns driven by real-time signals from platforms like Google, TikTok, and YouTube.